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Rapala X-Rap® Magnum® 15 Redhead -
Rapala X-Rap® Magnum® 15 Purple Mackerel -
Rapala X-Rap® Magnum® 15 Hot Pink UV -
Rapala X-Rap® Magnum® 15 Hot Head -
Rapala X-Rap® Magnum® 15 - HD Squid -
Rapala X-Rap® Twitchin' Mullet 2-1/2" Electric Chicken -
Rapala X-Rap® Long Cast 5-1/2" - Purple Mackerel -
Rapala X-Rap® Saltwater 5-1/2" Electric Chicken -
Rapala X-Rap® Saltwater 4" Electric Chicken -
Rapala X-Rap® Saltwater 4" - Bunker -
Rapala X-Rap® Saltwater 3-1/8" Electric Chicken -
Rapala Sarda™ 22 - Silver Blue Mackerel -
Rapala Husky Magnum 25 - 6-1/4" - Silver Blue Mackerel -
Rapala Husky Magnum 15 - 5-1/2" - Red Head -
Rapala Husky Magnum 15 - 5-1/2" - Hot Pink UV -
Rapala CountDown® Magnum® Elite 185 - 7" - Armored Purple Mackerel -
Rapala CountDown® Magnum® Elite 185 - 7" - Armored Hot Pink UV -
Rapala CountDown® Magnum® Elite 185 - 7" - Armored Green Mackerel -
Rapala CountDown® Magnum® Elite 185 - 7" - Armored Flying Fish UV -
Rapala CountDown® Magnum® Elite 145 - 5-3/4" - Armored Silver Mackerel -
Rapala CountDown® Magnum® Elite 145 - 5-3/4" - Armored Purple Mackerel -
Rapala CountDown® Magnum® Elite 145 - 5-3/4" - Armored Hot Pink UV -
Rapala CountDown® Magnum® Elite 145 - 5-3/4" - Armored Flying Fish UV -
Luhr-Jensen 20' Jet Driver - Clear UV Moon Jelly
Lures, spoons and flashers is a broad trolling and casting category covering fishing spoons, trolling lures, attractor flashers, crankbaits, jerkbaits, countdown sinking plugs, jigging lures, hoochies and squid skirts. Diving planers — including dipsy divers and jet divers — let salmon and walleye anglers reach the thermocline depth where fish are holding without a downrigger. Brands carried include Rapala, Luhr-Jensen and Berkley, alongside Livingston Lures and Ice Strong Outdoors. Flashers rig ahead of a spoon or hoochie to add rotation and flash at trolling depth, a proven setup for Great Lakes salmon programs and offshore spreads alike. Glow and UV finishes extend effectiveness in low-light and deep-water conditions, while lure size and color selection lets anglers match the local baitfish profile across freshwater and saltwater species from walleye and bass to wahoo, dorado and tuna.